top of page
+turq circle - skinniest_zebra mask (2400 x 1260 px)_edited.png

Our Core Values

The Foundation of Everything We Do

Navigating the challenges of living with chronic illnesses, advocating for other patients, and educating healthcare professionals about the complexities of the patient experience have directly influenced our core values.

A simple icon of a medical cross, conveying patient-centricity

Patient-Centricity

We believe that solutions can't be genuinely "patient-centric" if innovators don't actively seek to understand patients' experiences and engage them in their product's development. 

A simple icon of two speech bubbles connected, conveying collaboration

Collaboration

When patients and healthcare professionals work together, we can affect far more change in our healthcare ecosystem than what we can each accomplish alone.

A simple icon of two hands clasped in a heart shape, conveying empathy

Empathy

Empathy is the cornerstone of everything we do and the key to crafting compassionate, meaningful, and human-centric solutions that matter. 

A simple icon of 3 sparkles, conveying empowerment

Empowerment

We empower innovators with insight into the patient perspective to shape solutions that, in turn, empower patients to actively participate in their healthcare.

A simple icon of a key, conveying accessibility

Accessibility

We believe innovations must be approachable and fully accessible to all individuals, especially those who regularly face barriers to comprehensive care.

A simple icon of 3 abstract human figures grouped together, conveying inclusivity

Inclusivity

We champion the diversity of all patients' experiences, values, and needs and believe that solutions must support all users to be truly effective and successful.

kiddo glucose (2400 x 1260 px).png

What sets us apart?

Learn more about how our specific expertise, informed by our experiences and these values, sets us apart from other digital health consulting professionals and provides you with the leg up you need to distinguish yourself and your product in this competitive industry.  

bottom of page